Backstage at a Versace show with Emma Sjoberg, Tricia Helfer & Veronica Webb 1994
There have always been models, those leggy angular women who are more like goddesses than regular humans but in the ‘90s the era of the supermodel began giving rise to runway stars like Naomi Campbell, Cindy Crawford, and Christy Turlington.
This influx of supermodels can be traced back to Gianni Versace, a designer who cemented their status with his Fall 1991 show that made use of these supermodels, specifically he models who appeared in the George Michael video for “Freedom.” At the end of the show the women strutted down the cat walk lip synching the song.
Versace’s “Freedom” moment showed that fashion could be used to affect pop culture in more ways than showing people what to wear.
